January, 2012: MAC Presents secures Nickelback to play at AT&T’s party at CES in Las Vegas. Read about it here.
December 8, 2011: MAC Presents wins Mobile Excellence Award for best brand marketing campaign for AT&T/Samsung. Read about it here.
December 6, 2011: Marcie Allen honored as one of Billboard Magazine’s Women in Music. Read about it here.
August 22, 2011: Interview with Marcie Allen, President of MAC Presents: ‘Artist have to work harder for deals.’ Read about it here.
June 9, 2011: MAC Presents secures Samsung, AT&T to sponsor Keith Urban’s ‘Get Closer’ Tour. Read about it here.
March 3, 2011: Vanderbilt University’s Commodore Quake Wins Best Concert in MetroMix Nashville. Read about it here.
December 7, 2010: MAC President Marcie Allen discusses music and brand integration for MusicianCoaching.com. Read about it here.
December 4, 2010: See photos from Billboard’s Women in Music event, which featured MAC President Marcie Allen as a 2010 honoree, here.
December 2, 2010: MAC President Marcie Allen was named an honoree by Billboard’s Women in Music 2010. Read about it here.
November 5, 2010: MAC President Marcie Allen spoke at the recent Billboard Touring Conference on the panel “Branding and Sponsorships in Live Events.” Read about it here.
November 1, 2010: Microsoft and AT&T will launch the new Windows Phone with free concerts featuring Katy Perry in NYC and Maroon 5 in San Francisco. Read about it here.
October 22, 2010: MAC Presents booked Snoop Dogg, Passion Pit, B.o.B. and Playboy Tre to play Vanderbilt’s annual Commodore Quake Homecoming event. View photos from the event here.
October 21, 2010: MAC Presents is nominated for two Stevie Awards for Women, in the categories “Overall Company of the Year” and “Entrepreneur of the Year.” Read about it here.
October 13, 2010: The partnership between Drake and BlackBerry/AT&T is nominated for Billboard’s Concert Marketing and Promotion Award. Read about it here.
October 7, 2010: MAC Presents President Marcie Allen spoke at the 2010 IEBA Conference. Read about it here.
September 17, 2010: MAC Presents Senior Sponsorship Coordinator Jessica Beutler spoke at Billboard’s Music and Advertising conference. Read about it here.
September 7, 2010: MAC Presents and President Marcie Allen are featured in the story “Rock On” in the August issue of Event Marketer Magazine. Read about it here.
August 16, 2010: Director of Events Patrick Moore is a 2010 honoree for Billboard’s 30 Under 30. Read about it here.
August 12, 2010: MAC Presents booked Drake to play BlackBerry’s Torch launch event. Watch a video here.
August 2, 2010: Billboard Magazine covered Drake’s OVO Festival. Read about it here.
August 2, 2010: Marcie Allen was profiled by All Access for their “10 Questions” feature. Read about it here.
July 21, 2010: MAC Presents secured BlackBerry as a sponsor for Drake’s OVO Festival. Read about it here.
June 22, 2010: MAC Presents supported the fundraising efforts of Lady Antebellum and OfficeMax. Read about it here.
June 14, 2010: Marcie Allen is featured in a Tennessean story on country music sponsorship. Read about it here.
June 10, 2010: Marcie Allen is interviewed by Billboard.biz. Watch the interview here.
May 15, 2010: Marcie Allen is featured in the Billboard story “Brands on the Run.” Read about it here.
March 16, 2010: MAC Presents is featured in The Nashville Business Journal. Read about it here.
January 28, 2010: Jay-Z show at Vanderbilt, booked by MAC Presents, wins Metromix’s Best of Nashville: Concert. Read about it here.
January 25, 2010: Promotions and additions to the MAC Presents team are featured in the Nashville Post. Read about it here.
January 7, 2010: MAC Presents begins decade with promotions and new Vice President of Strategic Partnership Marketing. Read the press release here.
November 9, 2009: MAC Presents gets presented with an award. Read about it here.
November 6, 2009: Billboard Concert Marketing And Promotion Award Goes to Clorox Barbecue Brands for Firing Up The Keith Urban Escape Together World Tour. Read in IEG Sponsorship Report here.
November 1, 2009: MAC Presents makes the Business TN’s Hot 100 List. Listing Tennessee companies that are fast-growing, emerging and brimming with promise. Read about it here.
October 22, 2009: MAC Presents brokers the supporting tour sponsorship between Frito-Lay and Tim McGraw. Read about it here.
October 12, 2009: Marcie Allen leads a panel on, The New Sponsorship Landscape, at the IEBA Conference in Nashville. Read about the panel here.
September 21, 2009: Marcie Allen of MAC Presents will lead the discussion, The New Sponsorship Landscape, at the IEBA Conference in Nashville October 11-13. Click here to read about it.
September 14, 2009: MAC Presents comfirms Jay-Z at Vanderbilt University on November 13, 2009! Click here to read about it!
September 8, 2009: The Keith Urban Escape Together tour with KC Masterpiece and Kingsford Charcoal is nominated for the Billboard Concert Marketing and Promotion Award 2009. Click here to vote.
August 26, 2009: MAC Presents is featured in The Improper, a blog, on thier work on a private screening benefiting the AmFAR foundation in Manhattan. Check it out here.
August 17, 2009: Marcie Allen in Pollstar Magazine with Keith Urban and Kingsford’s Drew McGowan. Check it out here.
July 22, 2009: MAC’s charity program, MAC in Music City, is featured in the blog Tonic. Check out the article here.
June 11, 2009: Marcie Allen, President of MAC Presents, is the featured Industry Profile for The ENCORE Newsletter. Check out the interview here.
June 11, 2009: The partnership with Lenny Kravitz and Nikon, brokered by MAC Presents, is up and in full force! Check it out here.
June 4, 2009: MAC Presents is featured in the white paper, In Tune With Consumers, by Billboard Magazine’s Senior Editorial Analyst Glenn Peoples. It was distributed at the Billboard Music and Advertising Conference. Click here for the full PDF.
May 27, 2009: MAC Presents is a finalist for the 2009 AMERICAN BUSINESS AWARDS as well as the Nashville Emerging Leaders Awards and has been honored by the Nashville Business Journal by being included in the inaugural “Forty Under 40” class. Read about it here!
May 15, 2009: MAC Presents, who brokered the deal between the Grammy Award winning artist, Keith Urban, and the Clorox Corp.-owned brands, is also handling on-site activation. MAC tour manager Patrick Moore will be leading the team that executes Kingsford/KC Masterpiece’s vision onsite. CMT Article
April 8, 2009: Marcie Allen to speak at Billboard’s Music & Advertising panel June 4th and 5th in New York City.
April 1, 2009: The April 1st edition of The Entertainment Marketing Newsletter highlights the KC Masterpeice, Kingsford Charcoal deal with Keith Urban in their sponsorship brief section.
March 30, 2009: MAC books T.I. for Rites of Spring April 17. Go to the website here.
February 27, 2009: MAC books Vanderbilt University’s Rites of Spring music festival. Line up includes: the Flaming Lips, N.E.R.D. Q-Tip, Santigold, Black Joe Lewis, Okkervil River, Grand Ole Party, and more. Learn more here.
October 29, 2008: MAC Presents books the Foo Fighters and Queens of the Stone Age for BlackBerry’s Storm launch party at Avalon Hollywood in Los Angeles.
October 22, 2008: Marcie Allen speaks at CMJ Music Conference in New York City. Learn more about it here.
September 19, 2008: BlackBerry/John Mayer tour is nominated for the inaugural Concert Marketing and Promotion award at the Billboard Touring and Awards Conference in New York City. Learn more here.
September 5, 2008: MAC books Vanderbilt University’s annual Homecoming concert on Oct. 23. Lineup includes Lil Wayne, Lupe Fiasco and Free Sol. www.vandymusic.com.
July 2, 2008: John Mayer kicks off his summer tour, presented by BlackBerry. For more information, check out www.johnmayer.blackberry.com.
June 2, 2008: MAC books Vanessa Hudgens for Neutrogena’s Fresh Faces event on September 7. www.neutrogenaconcert.com
May 18, 2009: Dave Matthews performs in Seattle at Microsoft’s annual SAS event, which was booked by MAC.
May 13, 2008: John Mayer performs in Orlando at the BlackBerry WES event, which was booked by MAC.
May 9, 2008: Tim McGraw kicks off his summer tour, the “Live Your Voice” tour fired up by Kingsford and KC Masterpiece, today in Tampa. For more information on the Live Your Voice tour, check out www.yourvoiceyourgrill.com.
April 11, 2008: Marcie Allen awarded Nashville Business Journal’s “Women of Influence” 2008 for entrepreneurship.
April 8, 2008: MAC hired to secure talent for Sun Microsystems’ JavaOne After Dark event in San Francisco May 8th.
April 6, 2008: MAC is hired by the George P. Johnson Company to coordinate sponsorship fulfillment for BlackBerry on John Mayer’s 2008 tour. www.johnmayer.com
April 3, 2008: Marcie Allen speaks to Middle Tennessee State University’s music business class.
March 20, 2008: MAC secures Scion as a sponsor for Vanderbilt University’s Rites of Spring music festival. www.scion.com
March 18, 2008: Marcie Allen leads a feature presentation, “It’s Not Your Business: Using Music Sponsorship to Show BlackBerry Isn’t All Work and No Play” with Research in Motion’s Paul Kalbfleisch at this year’s IEG conference in Chicago. www.sponsorship.com
March 17, 2008: Marcie Allen leads the “Increasing the Value of Music Partnerships” roundtable at this year’s IEG conference in Chicago. www.sponsorship.com
March 13, 2008: MAC Presents sponsors The Birdhouse Thing event at The Mall at Green Hills in support of the W.O. Smith Music School, a fun place where education, instruction, and encouragement is offered to children with a passion for music without the means to afford lessons or instruments. www.birdhousething.com
March 12, 2008: MAC is hired to secure talent for Microsoft’s SAS event in Seattle on May 20, 2008.
March 11, 2008: Marcie Allen speaks at the Women’s Music Business Association in Nashville. www.wmbanashville.org
March 7, 2008: MAC books Vanderbilt University’s Rites of Spring music festival. Line up includes: Lil Jon, Spoon, Feist, Colbie Caillat, Old Crow Medicine Show, Lady Antebellum, Grace Potter & the Nocturnals, Randy Rogers Band, Hill Country Revue featuring members of North Mississippi Allstars, Cupid, Wild Sweet Orange, and many more. www.ritesofspring.com
March 5, 2008: Marcie Allen speaks at “I’m With The Brand: Building Audiences Through Sponsorships” for Canadian Music Week ‘08 in Toronto. www.cmw.net/cmw2008
March 3, 2008: MAC books Clemson University’s Solid Orange Live spring music festival. Line up includes: Wyclef Jean, Eddie Money, Rodney Atkins, Colbie Caillat, The Wailers, The Whigs, Jason Reeves and more. www.solidorangelive.com
February 22, 2008: MAC secures F.Y.E. as a supporting sponsor for Vanderbilt University’s Rites of Spring music festival. www.fye.com
February 19, 2008: Marcie Allen speaks to the University of Georgia Terry College of Business music business class.
February 13, 2008: MAC books American Idol’s Melinda Doolittle and Kellie Pickler for AT&T Summits.
February 8, 2008: MAC is hired to coordinate sponsorship fulfillment on Tim McGraw’s 2008 tour. www.timmcgraw.com
February 4, 2008: MAC secures product placement deal for Estancia/Icon Estates in LeAnn Rimes’ latest video, “Good Friends And A Glass Of Wine.” www.leannrimesworld.com
January 31, 2008: MAC secures KC Masterpiece/Kingsford as presenting sponsors for Tim McGraw’s 2008 tour. www.timmcgraw.com
January 17, 2008: MAC secures Dreyer’s Ice Cream endorsement deal for American Idol’s Melinda Doolittle and Chris Richardson. www.idol.dreyers.slowchurned.com/idol
November 15, 2007: Jeep/Tim McGraw’s and Faith Hill’s Soul2Soul II Tour wins the inaugural Concert Marketing and Promotion award at the Billboard Touring and Awards Conference in New York City.
November 15, 2007: Marcie Allen moderates sponsorship roundtable (with Bill Chipps/IEG) and speaks on the Money panel at the Billboard Touring Conference in New York City. www.billboardevents.com
October 15, 2007: Marcie Allen speaks on the Integrated Corporate Partnerships panel at the 2007 IEBA Conference in Nashville, Tennessee. www.ieba.org
October 12, 2007: MAC books Vanderbilt University’s annual homecoming concert, the Commodore Quake. Lineup includes: Kanye West, Guster, and Brett Dennen.
September 2007: Jeep Presents Tim McGraw and Faith Hill Soul2Soul Tour 2007 and BlackBerry Presents John Mayer Summer Tour 2007 are both nominated for the Concert Marketing and Promotion Award for the 2007 Billboard Touring Conference and Awards. The awards will take place in New York City, November 14-15. www.billboardevents.com
June 9, 2007: Emily Evans speaks on the “Publicity and Promotion: Reaching Out Through the Media” panel at the 2007 NACA Concert Management Workshop in Nashville. www.naca.org
May 1, 2007: MAC is hired by the George P. Johnson Company to assist with BlackBerry sponsorship fulfillment on John Mayer’s summer tour. www.johnmayer.com
April 1, 2007: MAC is hired by the George P. Johnson company to assist with Jeep sponsorship fulfillment on Tim McGraw’s and Faith Hill’s Soul2Soul Tour 2007. www.soul2soul2007.com
March 15, 2007: MAC secures Scion as a supporting sponsor for Vanderbilt University’s Rites of Spring music festival. www.ritesofspring.com
March 11-13, 2007: Marcie Allen hosts Roundtable Discussions at this year’s IEG sponsorship conference in Chicago, IL. The discussions explored the world of music, tour, and festival sponsorships. www.sponsorship.com
March 8, 2007: MAC Presents is a sponsor of this year’s The Birdhouse Thing event at The Mall at Green Hills in support of the W.O. Smith Music School, a fun place where education, instruction and encouragement is offered to children with a passion for music without the means to afford lessons or instruments. www.birdhousething.com
February 26, 2007: MAC books Vanderbilt University’s Rites of Spring music festival. Line up includes: Wolfmother, The Roots, Drive-By Truckers, Keller Williams, and Mat Kearney and many more. www.ritesofspring.com
February 22, 2007: MAC secures F.Y.E as a supporting sponsor for Vanderbilt University’s Rites of Spring music festival. www.fye.com
January 12, 2007: MAC books the legendary Hall & Oates to perform at a charity gala on behalf of Daimler Chrysler at the North American International Auto Show.
November 11, 2006: MAC books Ciara to perform at Claremont McKenna College in Claremont, CA.
November 9, 2006: Marcie Allen moderates sponsorship roundtable (with Bill Chipps/IEG) at the Billboard Touring Conference (New York City). www.billboardevents.com
November 5, 2006: MAC produces Cracker Barrel presents Songs of the Year concert at Schermerhorn Symphony Center. The concert supports the release of Cracker Barrel’s exclusive Songs of the Year CD, which features new recordings of songs which previously won Song of the Year honors from either the Grammys, CMAs, or ACMs. Artists performing at the invitation-only concert include: Trisha Yearwood, The Wreckers, Merle Haggard, Michael McDonald, Jo Dee Messina, Ronnie Milsap, and Heart, among others. The event is co-hosted by Trace Adkins and James Denton of Desperate Housewives.
October 20, 2006: MAC books hip hop artists Ludacris and Common for Vanderbilt University’s annual Homecoming event, Commodore Quake.
October 2, 2006: MAC Presents and Cracker Barrel Old Country Store host a CD release party at the Country Music Hall of Fame and Museum to celebrate the release of Cracker Barrel’s exclusive Songs of the Year album. The CD features cuts of past Songs of the Year winners as performed by todays hottest artists including Willie Nelson & Jack Ingram, Trisha Yearwood, Lonestar, The Wreckers, and Randy Travis. Visit Cracker Barrel’s on-line store to purchase a copy: www.crackerbarrel.com
September 11, 2006: MAC books LeAnn Rimes to perform the national anthem for the September 11th New World Monument Dedication and Unveiling in New Jersey.
June 29, 2006: MAC books Trisha Yearwood to perform at the 10th Anniversary Celebration of the Olympic Games in Atlanta, Georgia. The celebration and concert will take place at Centennial Olympic Park on July 15, 2006. www.centennialpark.com
June 22, 2006: MAC produces Star 94’s Starfest in Atlanta. Artists include Train, Nickel Creek, Pink, and Aqualung.
June 15, 2006: MAC is hired to book artists for a four-city tour sponsored by Microsoft/MSN in support of the CBS TV show “RockStar: Supernova.” The tour includes shows in Los Angeles, Chicago, New York, and Boston. www.rockstar.msn.com
June 13, 2006: MAC hosts a luncheon for potential sponsors for the Rock Boat in New York. www.therockboat.com
May 17, 2006: Press Conference to announce Star 94’s Star Fest in Atlanta. MAC will produce the music festival on July 22nd. www.star94.com
May 9, 2006: MAC secures exclusive CD deal with Amy Grant for Cracker Barrel Old Country Store.
May 6, 2006: MAC books Natalie Grant to perform for Revlon in Times Square in New York.
April 23, 2006: MAC books Hal Ketchum for Tennessee Economic Development in Philadelphia.
April 21 & 22, 2006: MAC books Vanderbilt University’s annual Rites of Spring music festival. Artists include Ben Folds, My Morning Jacket, Secret Machines, Clap Your Hands Say Yeah!, Gov’t Mule, and Ben Lee. www.ritesofspring.com
April 21, 2006: MAC books Sewanee University’s Spring Fling.
March 31, 2006: MAC hosts a sound check party for John Corbett at the Cutting Room in New York.
March 10, 2006: MAC is hired to secure sponsorships for NASCAR driver, Willie Allen. www.willieallen.com
March 9, 2006: MAC sponsors the 5th Annual Birdhouse Thing in Nashville, TN. www.birdhousething.com
March 3, 2006: MAC produces gift bags for DHL Corporate Meeting in Orlando, FL.
February 18, 2006: MAC books Matisyahu for Claremont McKenna College.
December 8, 2005: MAC is hired to produce Country Cares for Hurricane Relief Holiday Concert for Chrysler Financial/George P. Johnson Company. Martina McBride, LeAnn Rimes, and Carrie Underwood perform December 8th at The Palace of Auburn Hills-Michigan.
November 11, 2005: MAC books Kings of Leon and The Donnas for Vanderbilt University.
October 26, 2005: Marcie Cardwell moderates the The Dancing in the Moonlight festival panel at the Billboard Touring Conference in New York. www.billboardevents.com
October 14, 2005: MAC books Chingy and Ying Yang Twins for Vanderbilt University’s
Commodore Quake concert at Homecoming.
September 22, 2005: Voodoo Music Experience announces the move from New Orleans to Memphis on Halloween weekend! www.voodoomusicfest.com
September 16, 2005: MAC secures exclusive CD deal with Sara Evans for Cracker Barrel Old Country Store.
September 3, 2005: MAC coordinates the relief efforts for Nine.com. 70K bottled waters, 10K diapers, and 5K Pop-Tarts were delivered to the Relient Center/Astrodome in Houston, TX.
July 12, 2005: MAC secures exclusive CD deal with The Charlie Daniels Band for Cracker Barrel Old Country Store.
June 20, 2005: MAC is hired to produce an 11-city tour for Chrysler Financial/George P. Johnson Company. www.vickiewinansrisingstar.com
June 3, 2005: MAC secures Nine.com as a sponsor for the Voodoo Music Experience. www.voodoomusicfest.com
May 10, 2005: Cracker Barrel’s exclusive Alison Krauss & Union Station CD hits stores.
March 4, 2005: Marcie Allen appears on Canadian Music Week’s Sponsorship Panel in Toronto.
February 2, 2005: Marcie Allen appears on Pollstar Magazine/CICs “How To Build A Festival” Panel in Los Angeles.
December 11, 2004: MAC secures a name-in-title sponsorship for Alison Krauss & Union Station with Cracker Barrel Old Country Store.
November 10, 2004: MAC books series of concerts for Victoria’s Secret to launch the new Pink Line. Artists include: Collective Soul, Vanessa Carlton, and Everclear.
November 9, 2004: Marcie Allen appears on Billboard’s Backstage Pass Conference sponsorship panel in New York. www.billboardevents.com





